strategy first,
Impact always.

Learn More See Work

Remarkable results don’t come easy. They’re earned through relentless curiosity, the execution of bold ideas, and a refusal to settle for almost. When the work gets hard, that’s when impact becomes exceptional.

View Capabilities Meet the team
  • Research & Analytics
  • Integrated Strategy
  • Creative + Branding
  • Storytelling + PR
  • Media Placement
  • Content + Social Media
  • Experiential Marketing
  • Product Development
  • Asset 10

    Leading storytelling for one of the largest brands in the country

    View Case Study

  • Asset 25

    Elevating a global gateway with New Orleans soul

    View Case Study

  • K20

    Changing the Narrative: Hurricane Katrina 20 years later

    View Case Study

  • Asset 6

    Telling a story whereevery path leads to possibility

    View Case Study

  • Building a Brand That Tells Powerful Stories

    View Case Study

  • Building an Experiential Brand That’s Inviting to All

    View Case Study

We don’t chase trends. We design outcomes. Through quantitative and qualitative research, we plan for success and build work that makes brands perform and people pay attention.

Learn More Contact Us

CLIENTS

Aptim Cdc Delgadocommunitycollege Dollargeneral Entergy Faubourgbrewing Friedchickenfest Doe Logo Tm White Hancockwhitney Harriscountyprecinct4 Hntb Houstonhousingauthority Jamnola Kellogg Landisconstruction Louisianafishfry Lphi Msy Nba Neworleans&co Ochsner Raisingcanes Usarmycorps Superbowllix Wwiimuseum Seal Xula Horizontal Color 01 01

Capabilities

MARKET RESEARCH + ANALYTICS – We gather raw data and transform it into actionable marketing insights.

Research & Analytics

INTEGRATED MARKETING STRATEGY – We develop holistic marketing strategies that align brand goals with audience behaviors.

Integrated Strategy

CREATIVE + BRANDING – We do more than design–we craft compelling brand identities, creative concepts, and visual storytelling that spark connection.

Creative + Branding

PUBLIC RELATIONS – We position our clients as trustworthy thought leaders through strategic media outreach and powerful placements that reshape narratives.

Storytelling + PR

MEDIA PLACEMENT + ADVERTISING – We drive visibility and real-time results through targeted paid media strategies—from cutting-edge digital tactics to tried-and-true traditional media–we find the right solution for your brand.

Media Placement

SOCIAL MEDIA + INFLUENCER MARKETING – We help brands cut through the noise, lead conversations, and drive conversions on the social platforms defining today’s culture.

Content & Social Media

EXPERIENTIAL MARKETING – We create immersive live, virtual, and hybrid brand experiences that deepen audience engagement far beyond that of standard campaigns.

Experiential Marketing

EVENT PRODUCTION + PRODUCT DEVELOPMENT: We design and launch innovative event concepts that foster belonging and build communities–from ideation to execution–we do it all under one roof.

Product Development

Learn More Let’s Chat

About Spears Group

Spears Group is a full-service marketing and advertising agency with offices in New Orleans and Houston, comprised of expert strategists, storytellers, and creators who believe purpose is the bridge to impact. We blend PR, creative, experiential, and digital media services to deliver award-winning, integrated campaigns that build connection, drive change, and generate undeniable results for our clients.

18

years of
experience

300+

clients
supported

160+

industry
awards

Meet team Let’s Chat

  • The Spears Group is capable, diverse, and innovative. Over the course of our eight-year partnership, I have enjoyed the highest quality of work, always produced with an incredibly professional team.”

    Mark Romig, Former SVP & Chief Marketing Officer, New Orleans & Company

  • The Spears Group guided us through a robust and thoughtful discovery process that resulted in highly strategic recommendations that perfectly aligned with our mission. They have helped us reach new audiences, meet visitor goals, and position HNOC as one of the leading attractions in New Orleans and globally through work that was not only insightful but practical.”

    Daniel Hammer, President & CEO, The Historic New Orleans Collection

  • Since 2019, the W.K. Kellogg Foundation has had the opportunity to collaborate with Spears Group on several projects and ongoing initiatives, ranging from in-person events, integrated marketing campaigns, PR efforts, and community engagement. Their team has consistently demonstrated an exceptional level of expertise, creativity, and professionalism, aligning its marketing strategies and efforts with our organization’s mission and values. As passionate thought leaders with a deep commitment to delivering exceptional results, Spears is an invaluable asset to any organization.”

    Robyn Rosenthal, Director of Program Communications, W.K. Kellogg Foundation


  • Throughout our engagement, Team Spears consistently demonstrated a deep understanding of what we do and why–effectively translating that knowledge into impactful marketing strategies and campaigns. They are highly professional, responsive, and creative problem-solvers who always go the extra mile to deliver results. Having been instrumental to the success of our statement Justice Reinvestment Initiative (JRI) campaign, I am confident they will bring the same level of excellence and dedication to any project they undertake.”

    – Alicia P. Oliver, M.Ed., Greater New Orleans Funders Network

  • During my time on the City Council, Spears Group provided us with the utmost service, quality, and professionalism. During those years, we faced no shortage of challenges and crisis situations requiring high levels of strategy and thoughtfulness from our partners at Spears.”

    Jason Roger Williams, Orleans Parish District Attorney

  • For the second time in three years, Spears Group was retained by the NBA to lead all media relations and experiential marketing campaigns for NBA All-Star–resulting in more than 1,000 media mentions locally, regionally, and nationally.”

    Amanda Thorn George, VP of Business Communications, National Basketball Association

  • Spears Group’s deep understanding of the Gulf South and passion for culturally relevant storytelling helped us amplify narratives showcasing the economic, cultural, and community impact of Super Bowl LIX on New Orleans.”

    Elizabeth McCollum, Senior Director, BZA Public Relations – NFL Agency of Record

  • Their vast knowledge and expertise in media relations not only increased our visibility but positioned FFL as a leading voice in the field. I am grateful for the opportunity to have worked with such a talented and attentive team.”

    Flozell Daniels, Former President & CEO, Foundation for Louisiana

  • Spears Group always goes above and beyond, thinking outside the box to create meaningful, culturally-relevant branding and the most forward-thinking products for their clients. Having led the brand development and website for GNOF’s ‘Every Drop Makes a Difference’ campaign, they produced award-winning work that was not only visually appealing but highly informative for residents.”

    Tyronne B. Walker, Former Vice President of Communication & Public Affairs Greater New Orleans Foundation

Let’s WORK
together.

Contact us.

"*" indicates required fields

Name*